Althea Branton is a skincare brand on a mission to aid Black & Brown skin to thrive in all its glamour. This project began with a colour study. The client wanted a brand that embodied inclusivity, diversity, and fluidity.
Once we landed on colours, we developed a mark. The design features sweeping lines embodying a timeless and clean logo, applicable across various mediums.
In designing this brand, we were intentional about curating a mark that would look great across the most likely applications. We wanted to ensure the brand would lend itself well to packaging design as well as online applications. The result was something quite simple — an understated beauty.
