WITH US OR AGAINST US
For the launch of Shisha Kartel, a new hookah tobacco brand, we developed and produced a bold and unapologetic campaign that gave fictional urban characters a tailor-made tone of voice and style. We adapted these characters and their unique aesthetics for the brand’s various promotional videos, social media assets, and merchandising goods. This thorough storytelling exercise resulted in a campaign that perfectly aligned with the brand’s vision.
FOR ALL PLATFORMS
Following the campaign's compelling narrative, we created short, impactful
animated sequences in a vertical format specifically tailored for diverse social media platforms.
The bold graphics and visuals seamlessly integrated with these assets,
ensuring a cohesive brand experience across all touch-points.
Credits:
Creative and Art Direction: The Others // Shooting Director: Pol Penas // 1st AD: Marta Castellà // DoP: Sergi Iracheta // Styling: Ana Murillas // Makeup: Daniela Trapasso // Lettering: Wete Studio // Graphic Design, Animation and 3D: The Others
Creative and Art Direction: The Others // Shooting Director: Pol Penas // 1st AD: Marta Castellà // DoP: Sergi Iracheta // Styling: Ana Murillas // Makeup: Daniela Trapasso // Lettering: Wete Studio // Graphic Design, Animation and 3D: The Others
