2022 marks the 120th anniversary of Cadillac, the luxurious American icon.

To honor the occasion, we as Cadillac Arabia are taking fans on an enriching journey through its classic car heritage in the Middle East, right through to its present-day legends through the lens of real stories.

The “Garage Gems” docuseries celebrates this unique milestone in the brand’s journey and divulge why it has stolen the hearts of many across the region for decades.

Advertising Agency: Saatchi & Saatchi, Dubai, United Arab Emirates 
Chief Creative Officer: Sebastien Boutebel 
Executive Creative Director: Gautam Wadher 
Creative Director: Bruno Barbosa 
Senior Art Director: Juliana Arboleda 
Senior English Copywriter: Rohan Kodialbail 
English Copywriter: Migle Semetaite 
Designer: Nathalie Hamadeh 
Managing Director: Ramzi Sleiman 
Business Lead: Karim El-Kari 
Associate Business Director: Kenneth Monis 
Senior Manager: Ibrahim Aoudi 
Manager: Sara Fawzy 
Manager (Content): Yasmeen Mosa 
Senior Executive: Rayan Sinno 
Executive: Mark Andary 
Manager (Content): Hadi Afif 
Director – Head of Production: Wael Said 
Producer – Production: Maria Succar 
Head of Marketing, Cadillac: Akshaya Singh Sikand 
Marketing & Social Media Manager, Cadillac: Jonathan Kanaa 
Digital Marketing Manager, Cadillac: Zahen Khan 
Production House: Black Rhino