Challenge
For many years we have handled the layout of the quarterly newsletter of LSG Sky Chefs, the global leader in airline catering and in-flight service related processes. We were recently commissioned to redesign the format to make it more engaging, and to introduce a fresh new look.
Solution
Reducing the size from tabloid to a magazine format led to more versatility of layout. The cover was redesigned, retaining the brand identity but allowing more exciting visual aspect without losing space for written content.