Aunty Hong Chinese New Year & Dumpling Packaging
Food & snacks
Aunty Hong is a homegrown brand that is all about sharing and enjoying festive treats (a labour of love). True to her giving spirit, Aunty Hong pays homage to the warmth of food and family. Aunty Hong hopes that these shared recipes will inspire cherished moments among family and friends.
For 2022's Chinese New Year, Aunty Hong launched different gift sets for people to bring home for their loved ones. Different kinds of packagings were explored and it came down to 3 kinds — A hexagon tower, drawer box and a luggage set. All 3 kinds were dressed in the brand's iconic batik flower pattern. As a complimentary item, a batik pattern Ang Bao (red packet) with gold trimmings was also made available.
Another of Aunty Hong's signature products are her rice dumplings which are only available during Duan Wu Jie (Dragon Boat Festival). To add on to the festive mood, dumplings are packed into bamboo baskets with the batik pattern labels. All products
can be paired with Aunty Hong's wide range of tea.
Food & snacks
Aunty Hong is a homegrown brand that is all about sharing and enjoying festive treats (a labour of love). True to her giving spirit, Aunty Hong pays homage to the warmth of food and family. Aunty Hong hopes that these shared recipes will inspire cherished moments among family and friends.
For 2022's Chinese New Year, Aunty Hong launched different gift sets for people to bring home for their loved ones. Different kinds of packagings were explored and it came down to 3 kinds — A hexagon tower, drawer box and a luggage set. All 3 kinds were dressed in the brand's iconic batik flower pattern. As a complimentary item, a batik pattern Ang Bao (red packet) with gold trimmings was also made available.
Another of Aunty Hong's signature products are her rice dumplings which are only available during Duan Wu Jie (Dragon Boat Festival). To add on to the festive mood, dumplings are packed into bamboo baskets with the batik pattern labels. All products
can be paired with Aunty Hong's wide range of tea.
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C R E D I T S
Jackie Tan
Designer:
