I was tasked with expanding the branding for Freezing Moo, a Kansas based Thai Rolled Ice Cream franchise. They had the cow rolling the ice cream in their original brand logo and I was asked to create a Moo Family based on this existing mascot.
I created the family as seen here on the wall mural, consisting of a grandpa cow, boy cow, girl cow, mom cow, dad cow, baby cow, and grandma cow. The fun farm scene atmosphere is perfect for the inside of the store and features giant cartoon versions of actual toppings used in Freezing Moon's ice cream!
Moo Family Mural wall decal used for interior of a different franchise location.
A Flying Cow character design based on existing logo for something whimsical as 'when cows fly'. The decal was used for interior decoration to hold a chalk board featuring special ice cream flavors.
