VisitMexico Advertising
These publication ads were created for a class project, with no affiliation to Visit Mexico, Inc. All images, logos, products, videos, and other copyrights or trademarks featured, mentioned, or referred to within the project are the property of Visit Mexico. The use of the trade name, copyright, or trademark in my student portfolio for identification and reference purposes only and does not imply any association with the copyright or trademark holder of their product or brand. My work is not affiliated, associated, authorized, maintained, sponsored, endorsed by, or in any way officially connected with these copyright or trademark holders. VisitMexico does not sponsor or endorse any of the shown work. I declare no affiliation, sponsorship, nor any partnerships with any copyright or trademark holders.
Project Type | Print Publication
Deliverables | Print Advertisment (3 sizes)
Overview
VisitMexico is the nation’s official tourism company that aims to promote the country’s beautiful cities and natural scenery. They aim to connect with their audience through heavy imagery and personal narrative copy points in order to be more relatable.
Similarly, I decided to go with an image heavy direction in order to really sell the beauty of the city of Mazatlán. For the copy, I created a headline that showcases the diverse activities that are available to those that decide to visit. Each advertisement focuses on the different features and benefits of the wonderful city of Mazatlán.
