PEONX Brand Identity Design
About PEONX Brand
The PEONX brand is active in the market for skin, hair, and beauty care products. This brand initially required a logo that combined Persian and English, as well as a symbol design, of course. PEONX is a compound word that stands for Products, health, online, and one of the letters in the name of the person who owns the PEONX brand. The goal of the PEONX brand is to offer effective products that are reasonably priced, of high quality, and, of course, come with a guarantee.
Signs Concept
We sought to create a symbol that would represent healing. According to the project's artistic director, the logo for this brand should be clear, simple, and not overly complicated.
A Native American symbol once stood for healing and reconnection with nature. This symbol was also used by shamans. Shamans from the Native American culture thought that the hand symbol held strong magic. The shaman's hand or healer's hand is a traditional symbol that stands for both healing and protection. It served as inspiration for us, and we incorporated it into the logo's central element.
A Native American symbol once stood for healing and reconnection with nature. This symbol was also used by shamans. Shamans from the Native American culture thought that the hand symbol held strong magic. The shaman's hand or healer's hand is a traditional symbol that stands for both healing and protection. It served as inspiration for us, and we incorporated it into the logo's central element.
Tagline
Visit the PEONX website if you're looking for health-related
information. By creating herbal products that are good for you and offering free content, this website aids in your continued health. For PEONX, we created a tagline that was extremely pertinent to the company's line of business. After interacting with the brand, the audience can understand what this tagline is all about. The following is the motto:
"When the spirit meets the health..." We used this tagline, and the client gave his or her approval.
information. By creating herbal products that are good for you and offering free content, this website aids in your continued health. For PEONX, we created a tagline that was extremely pertinent to the company's line of business. After interacting with the brand, the audience can understand what this tagline is all about. The following is the motto:
"When the spirit meets the health..." We used this tagline, and the client gave his or her approval.
Challenge
The process of creating English logo typography was simple; the difficult part was figuring out how to incorporate Persian typography into the body of English typography. To make a fit was our issue. Between each letter, particularly the final ones in the Persian text.
Typography Structure
The English logo was designed as a typeface using the "Cinzel Decorative" Font in order to visually equate the English and Persian typography.