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Kato is a physical education professional who serves as a personal trainer. A client whose goal is to encourage people to change their habits and put health and training in their routine.
An impactful brand, with a defined audience between 18 and 50 years of age.The symbol was created based on the first letter of the name, the k, along with the customer's desire to represent a person and their physical size. This logo represents strength and personality.
The result was applied to other graphic materials in order to bring them closer, generate affection and attention.
