Ooredoo wanted its partnership with football legend Lionel Messi to mean more than a simple sponsorship. A leader in telecom in 10 different markets, Ooredoo is strongly committed to its CSR programs and wanted to spread awareness amongst their customers across their global footprint. So we created a game that would both engage and educate customers on Ooredoo’s social engagements, and encourage them to make a commitment of their own. Linking the idea of defending a football pitch to defending a good cause.
Summit International Effective Excellence Awards
Platinum | Integrated Mixed Media Campaign
Platinum | Integrated Mixed Media Campaign
