Mitsides
October is the month Mitsides celebrates pasta and the month they give back to the community.
Each year, the Mitsides company offers a donation from the profits of a selected product range, to a different cause.
Our biggest challenge was to communicate our client’s CSR activation and spread the word in a way that would engage and deeply inspire the target audience to support this action. This is why we decided to create an unforgettable narration of this story through an animated video.
Directed by: Opium Works
Client: Mitsides
Production: Opium Works
Art & Creative Direction: Opium Works
Script: Virginia Sakka
Creative Director: Jenny Zaragka
Illustration: Jenny Zaragka
Animation: Alexandros Kimonides
Sound Design: Mikaela Tsangari
SOCIAL MEDIA CONTENT
