Diameter Design's profile

2022寅虎年游戏机伴手礼2022 Year Tiger Packaging

the Year of the Tiger, "Easy to add to the tiger"
Creative design of Chinese New Year gift packaging

Creation background:
When designers "enchant" the Spring Festival gift box
With this fun and interactive game console gift box
2022 is the Year of the Tiger, and the creative inspiration comes from slot machines
The font design adopts acid design and incorporates elements of Tiger hair
The design and illustration of all materials such as IP, royal guard, Spring Festival couplets, red envelopes, notepads, stickers, etc. revolve around Tiger elements throughout all materials.
The interesting thing is that the interaction between the screen and the gamepad adds functionality and fun to the gift box.
Client: LEYI
Design Firm: Diameter Design
Creative Director: Guo Jing
Design and Illustrator: Syou | Zhang Danlin | Sherry
Production execution: Li Xiang creative
Photography: Guo Ling
2022寅虎年伴手礼“如虎添易”
LEYI 乐易 X 直径设计 春节伴手礼包装创意设计

创作背景:
当设计师给春节礼盒“施魔法”
就有了这款好玩且带互动的游戏机礼盒
2022年为寅虎年,创意灵感来源于老虎机
字体设计采用酸性设计融入寅虎毛发的元素
IP、御守、春联、红包、记事本、贴纸等所有物料的设计、插画围绕寅虎的元素贯穿所有物料。
有趣的是将画面和游戏手柄做了互动给礼盒增添了功能及趣味性。

客户:LEYI 乐易
设计公司: 直径设计
创意总 监:郭 静
设计及插画师:Syou | 张丹琳  |  Sherry
生产执行:李想创意
摄影摄像:郭 凌
2022寅虎年游戏机伴手礼2022 Year Tiger Packaging
Published:

2022寅虎年游戏机伴手礼2022 Year Tiger Packaging

Published: