Building nature with New Acre Project

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An initiative of ALUS that helps corporations exceed sustainability objectives one acre at a time.

THEIR CHALLENGE

ALUS’s existing programs rely on partnerships with environmentally-minded donors and investors — and so far, they’ve successfully fostered natural infrastructure across six provinces, but there are so many more untapped acres. Helping investors understand the benefit, the financial model and the flow of their donation through great storytelling and compelling design assets is key to building on their success.

OUR SOLUTION

We began with a discovery session to establish a foundational understanding of ALUS’s vision and corporate strategy. Our Creative and Strategy teams then collaborated to deliver a collection of animated infographics to aid ALUS in presenting their story and opportunities to investors.

Brand Palette