Instagram insights
I collaborated with Instagram and NSTS to bring Instagram for Business insights to life. We created a work of art that would grab the customers attention with a visual graphic alongside copy that describes the insight. My main role was to create the storyboards, concepts, and design for two insights with different illustration styles. Animation is made by NSTS.
"40% of recently surveyed Instagram users say they’re more likely to purchase from brands that post light-hearted or humorous content"
"Active Instagram users are more likely to purchase from brands that are inclusive of all people and identities."
