Live a Mega Life with Mega Tuna
A Big Idea Campaign for Mega Tuna
The campaign will revolve around the meaning of the term “Mega” which pertains to being extreme or successful in different aspects of life.
The campaign will focus on how choosing Mega Tuna is the first step to having a “Mega Life.” The product will be marketed as the key ingredient to having (1) a Mega Bod, (2) a Mega Heart, and (3) a Mega Experience; the three qualifications of a “Mega Life” or what we will call the #Mega3.
#Mega3
The idea behind #Mega3 is actually inspired from Mega Tuna’s Omega-3 content and the health benefits it provides. Some of these benefits include the following:
1. Improvement of bone and joint health (Mega Bod)
2. Improvement of risk factors for heart diseases (Mega Heart)
3. Gaining optimal health, enabling us to move better, think better, and live better (Mega Experience)
