King Valeno, what started as a passion project quickly became a product on the market.
The primary packaging needed to be different, normally beard oil is offered with a dropper. But we decided to explore a cap and spray option then asked the people to decide.
After a 24hr Google Form survey, it was decided. King V. would now be offered with a spray cap.
We can't forget the sample option, new products need that proof in the pudding fact to back it up, we created a product specially for the prospects.
A part of the primary package selection via Google forms, we offered a free product to a random participant. A pleasant surprise -- Big John is a Master Yogi.
I had fun exploring this concept, before its time -- it's good to plan ahead. We spend a great amount of time planning our promotions. This was the concept we settled with for Emancipation Day 2021
Feels great to do what we want too -- Positivity is key for a focused mind.
This was a special post, MakGious is a personal friend of mine, during a conversion one night over the phone he dropped this statement. I had to add it to the promotion program. -- Photo was shot and edited by me
The 5p's -- I personally think the fifth P should be added to the marketing mix. That extra a person gives takes us a long way. This was the lead promotion poster for the month of July - Our Brand Introduction Campaign.
