This is the first major item which is logo. In order to attract the attention and interest of the public, an attractive and captivating branding has to be curated first and foremost. The purpose of creating logo is to give proper identity for the campaign. The function is to visually communicate the unique identity of the brand and what it represents.

Second main major items is an interactive information application that allowed user to learn about Malay traditional food and do some quizzes to recall their knowledge. It is a digital platform which introduce an interactive way for students to navigate and learn about Malay traditional food. (Software: Adobe Animate)

Next major item is social media Instagram called @malaymadelah. Instagram is a platform to promote and to advertise the project as well as to boost the overall awareness about the campaign among a wider audience. The content of the page consist of poster, gif video, ads, teaser video ads and information about the interactive information application.

The function of the website is to give information about the project. Exquisite food illustrations and traditional theme make it possible to captivate the public's imagination. People can also download the interactive information application here. There is also a contact us page at the end of the website if people would like give any feedbacks or message. People can also scan the QR code that leads them to the Instagram page. (This is just the design layout. The website is not functional)

The main function of a poster is to capture a moving audience with a message. Posters are always important tools for marketing a campaign. They are posted in public areas in a community, printed and also are used on online platform. The poster consist of title, logo, illustration, SDG, slogan. The theme is earthy colour with a touch of batik.

Print advertising is a widely used form of advertising. These advertisements are included as campaign fliers. It is likely to be read by the target audience and reach a wide audience.