Alma
Branding/Packaging · 2020
Alma is committed to producing organic soaps with natural ingredients from organic and sustainable farming with the aim of distributing this type of soaps in commercial establishments such as supermarkets and perfumeries.
The brand is aimed at adults with a special interest in using organic products created with natural ingredients. Therefore, the product should focus on the quality it offers and its commitment to the environment.
The packaging of this soap is based on transparency regarding its ingredients and their origin. For this reason, the soap is wrapped in transparent paper that allows it to be seen in its entirety. As the brand specializes in ecological soaps, no plastic is used in the packaging. Because the brand opts for values of sincerity and naturalness, so the color palette for the typographies is in accordance with them and, consequently, white or black is used.
The brand is aimed at adults with a special interest in using organic products created with natural ingredients. Therefore, the product should focus on the quality it offers and its commitment to the environment.
The packaging of this soap is based on transparency regarding its ingredients and their origin. For this reason, the soap is wrapped in transparent paper that allows it to be seen in its entirety. As the brand specializes in ecological soaps, no plastic is used in the packaging. Because the brand opts for values of sincerity and naturalness, so the color palette for the typographies is in accordance with them and, consequently, white or black is used.
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