Bisila Bokoko is an entrepreneur with big dreams and an impressive resume. Born in Ghana, raised in Spain and based in New York, she works as a consultant, spokesperson, mentor and strategist; but her real passion project is BBALP, an international non-profit that builds well-equipped, sustainable libraries in Africa to promote literacy and spread the gifts of ideas and knowledge.

We found all the inspiration we needed to design a brand identity for BBALP in Bokoko herself. The logo is derived from the Bs and Os in her name in a vibrant palette that is a nod to her colorful charisma and personal style. The subtle evocation of a victory sign is a tribute to her infectious hope and sense of purpose.

www.bbalp.org

Naming | Verbal Identity | Branding | Identity Systems | Posters | Collateral | Web