RAV4 PLUG-IN HYBRID
To celebrate the launch of the new RAV4 Plug-in model, T&P nordics created a commercial for its market.
In Italy, however, where this type of mobility is still not widespread, it was necessary to communicate
a different message. Using only the edit, it was possible to use the sequences of the original commercial to create
a different one with a brand new concept, managing to achieve targeted communication while optimizing costs and resources
at the same time.
a different message. Using only the edit, it was possible to use the sequences of the original commercial to create
a different one with a brand new concept, managing to achieve targeted communication while optimizing costs and resources
at the same time.
