Fishing Twins canned tuna package design
In a world filled with canned tuna options, Fishing Twins stands out as a testament to the power of family, quality and the vastness of the ocean. This packaging design was inspired by the story of Fishing Twins, a brand owned by two twin brothers who share a deep passion for the sea and its treasures. The main idea was to create packaging that not only reflects the brand's identity but also captivates consumers on the grocery store shelf.
The heart of the Fishing Twins package design is the idea of unity. The brand's color palette, featuring soothing light and dark blue hues, immerses consumers in a visual journey of the ocean and its depths. Two logos were developed to represent the essence of Fishing Twins. The first logo embraces a serene ocean pattern, seamlessly merging with the brand name. The second logo, in white, captures the unique bond between the twin brothers through the graceful, circular dance of two twin fishes.
The Fishing Twins package design shows the shared passion of two brothers and their commitment to delivering premium canned tuna products.
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