BLACK & DECKER
MEASURING TAPE
Max
To reverse engineer a off the shelf measuring tape.
INDIVIDUAL PROJECT
PRODUCT DESIGN
INSTITUTE OF TECHNICAL EDUCATION
4 WEEKS
JANUARY 2021
Name of Company: BLACK & DECKER
Country of Origin: Baltimore, Maryland, United States of America
Vision
We define success as "Delivering value to our customers, colleagues and communities". Our commitment to quality, safety and sustainability helps us on our path to becoming the type of uniquely human-centered global industrial company that keeps every stakeholder in mind, while helping to make the world better.
Company Mission: Stanley Black & Decker’s mission is to build world-class branded franchises with sustainable strategic characteristics that create exceptional shareholder
Values
Breakthrough innovation
Digital excellence
Commercial excellence
Functional transformation
Thumbnail sketches
Concept design
KEYSHOT Render
RHINO Orthographic Drawing & Exploded View
Product Prototype
