As a part of class assignment I had redesigned the corporate identity of WILLS LIFESTYLE. Wills Lifestyle is most admired fashion brand. They provide a complete fashion wardrobe for Men and Women.
Logo concept:
I had made this logo using three triangles. Triangle itself has lots of meanings but according to Indian mythology the point-up triangle represents male energy, and fire and air are masculine elements and the
point-down triangle represents female energy, and water and earth are feminine elements.