Integrated campaign : Negative impacts of social media
The brief for this project was to create an integrated campaign across different medias and consisting of 3 main posters. The message is to raise awareness when it comes to spotting false information by learning about the 3 main points which are, finding the source, the benefiters and emotions being used.
The next part of the campaign consisted of a camera app created to take photos of anything. which then will show you an error and send a warning .
The app would lead the users to a website which will give them more information on how to look out for the 3 main points when consuming content online.
