WWF - for the Nature
Graphic Design Concept - Fall 2019
For this project, I had to choose one existing company
and redesign its brand identity.
WWF organization is a tough one (because it already looks wonderful) but since I constantly worry about nature and animal issues in the modern world, I decided to give it a try.
This project comprises:
three themed coffee cup designs - Earth, Water, and Sky,
three heat protectors,
a guide book,
and a poster.
If you look closer, you can see the "WWF" abbreviation hidden in the logo.