Background
To increase the traffic to an online travel portal under Malaysia Airports Berhad, FlyKLIA.com we decided to inject adventure as part of it's offering to the consumer. We decided to make destination marketing more appealing to a more focused target rather than the average traveller. We highlighted the excitement of adventure that you can find in all these locations. The print ads will appear in international travel magazines.
FlyKLIA.com is a travel planning portal aiming to increase it's hits from visitors to the website.
Art Direction: Azry Tamzil
Copywriter : Kimberley Lau
Illustrator: Gary Chua, Louis Ka Cheong
