Problem - Junior visual creators need a way to generate intones of collaboration because being a part of a community boosts morale and validates designers to give them a sense of belonging and creativity.
Solution - Foster the instincts of a community and sense of belonging through collaboration. My solution is a collaborative platform that inspires creativity and brings a sense of purpose and creativity. The platform exports to social media and helps artists and creatives collaborate with anyone, to both develop their skills and learn new skills.
Project Approach
1. Investigate
Research into an SDG that affects a chosen community as a result of the COVID-19 Pandemic.
2. Interpret
Analyse insights and challenges to ideate a visual direction for the targeted audience.
3. Ideate
Precedent analysis, brainstorming and insights were performed to create a meaningful design.
4. Iterate
Visual identity, colour palette, and layout were chosen and created to best suit the development of the app.
5. Implement
Final visualisation to foster the instincts of a community and sense of belonging through collaboration through an app.
