Headed by the Media Specialists Association of the Philippines, the Media Congress is the biennial conference for media agencies, publishers, and practitioners in the country.

In 2019, the Media Congress also marked the MSAP's 10th anniversary as an industry group. During this milestone, the conference theme - MPOSSIBLE: Media on a Mission - paid homage to media's evolution throughout the years, and showcased possibilities for the future. Over 1,500 delegates attended the conference, held at the Newport Performing Arts Theater.

That year, MSAP tapped Future Proof to handle event marketing, sales, speaker and program management, and project management.