TexasRealFood
Texas' business directory for organic food and artisan products
The project
TexasRealFood is a business directory website that allows you to find farms, ranches, artisan food producers and shops in Texas. The website is primarily search based, allowing you to search by keywords, categories and refine your results with filters. My task was to redesign TRF's website to make it more intuitive, usable and consistent in style, as well as to integrate the new features.
Fresh new look & feel and brand consistency
TRF's new website design has eliminated style inconsistences that used to be in the previous design. The website has also become more intuitive and easier to use, making user interaction an enjoyable experience.
Search results come with a dynamic map
Besides choosing filters and location, TRF allows to search businesses by map where each of the available businesses appear as location pins over the streets.
Indulges you into a real country living experience