BigADCo. was approached by Hulas Foods to revamp their existing logo and give it that contemporary feel which will result in brand upliftment. Almost immediately, an opportunity was seen to give the brand a whole new identity that not only distinguished it from the other Food brands flooded in the market but also create an emotional bond with the consumers ..and thus came a very passionate chef grandmother providing the guiding light atop the Hulas logo with a hunger-evoking red-colored backdrop.