Starbucks Hokkaido Fresh Milk, a design assignment for a design module. The main idea of the assignment was to come up with a effective product packaging to sell Hokkaido Fresh Milk to Starbucks consumer in Singapore.
The design of the packaging is kept minimal as to reflect the popular Japanese style of Zen. The packaging uses the image of cows drawn in line on the green field. The colors chosen are pick to show the brand connectivity to Starbucks with the green while the purple is to capture the vibe of Hokkaido. Overall, the packaging is kept clean and easy to the eye of the customers and it conveys the message of Hokkaido Fresh Milk effectively.
